Saudi Arabia Marks World Tourism Day, Highlights Sector's Role in Vision 2030

 The Kingdom of Saudi Arabia is joining countries worldwide in celebrating World Tourism Day, observed annually on September 27, to raise global awareness of the tourism sector's significant economic, social, cultural, and political value, and its role in supporting sustainable development through various events and initiatives.
 Tourism acts as a powerful soft power, capable of reshaping economies and societies by expanding job opportunities, developing infrastructure, and fostering cross-cultural understanding. The Kingdom has prioritized this sector within the goals of Saudi Vision 2030, investing heavily to promote comprehensive development, enhance the culture of travel, and open up broad horizons for global visitors.