Pomegranate Season Arrives in Aseer, Boosts Economy and Culture

With the arrival of fall, Aseer Region celebrates the harvest of its pomegranates, a fruit deeply connected to the area's history and culture. Known for their distinctive taste and nutritional value, Aseer pomegranates are a major economic driver for local farmers and families.

 The region's pomegranates come in several varieties, including the sweet local red pomegranate and a slightly sour yellow type. The Taif pomegranate is also grown on some farms.

 The pomegranate season provides significant income and marketing opportunities, solidifying the fruit's status as a key local product that stimulates economic and tourism activity.

 The harvest is celebrated at annual festivals in various governorates, organized by the local branch of the Ministry of Environment, Water and Agriculture. These festivals showcase the quality of local produce, support farmers, and attract visitors from across the Kingdom, highlighting the rich heritage of Aseer Region.