Makkah Winter Initiative Launched to Boost Sustainable Tourism

The Holy Makkah Municipality launched the Makkah winter initiative today, aiming to transform the winter season in Makkah into a vibrant, sustainable tourism and entertainment experience. The initiative will feature a variety of seasonal destinations designed to enhance the quality of life, support small businesses, and contribute to the development of the city's urban landscape.

 Leveraging Makkah’s unique winter climate, the initiative will create safe, controlled seasonal sites catering to residents and visitors. These sites will help stimulate local commerce and tourism, while providing a platform for entrepreneurs in hospitality, cafés, and small-scale entertainment ventures.

 Additionally, the initiative includes community-driven programs that engage neighborhoods, attract tourists, and enhance public spaces to meet high-quality living standards and create welcoming environments for all.

 The municipality emphasized that the initiative is part of its broader efforts to organize tourism seasons and maintain a harmonious balance between investment, community activities, and the city’s cultural and aesthetic character.