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Fashion Commission Showcases Saudi 100 Brands Exhibition at the Saudi Cup
The Saudi Fashion Commission showcased the work of some of Saudi Arabia’s most creative fashion designers at the prestigious Saudi Cup 2025, hosted at King Abdulaziz Equestrian Club in Riyadh.
A dedicated exhibition featured fashion and jewelry brands from the commission’s flagship incubator program, Saudi 100 Brands. Building on past successes at the Saudi Cup—the world's richest horse race and a prominent social occasion—the Commission highlighted the event's historical connection to fashion.
The Saudi Cup's elegant and elaborate dress code provided a prime opportunity to showcase the creativity and craftsmanship of Saudi designers. The exhibition featured exclusive pieces designed specifically for the event, reflecting the unique styles and perspectives of the participating Saudi 100 Brands designers.
These collections captured the elegance and excitement of the Saudi Cup. CEO Burak Cakmak stated that the exhibition brought the vibrant energy and exceptional creativity of Saudi design to the forefront, demonstrating the Kingdom's impressive design talent.
“It underscores our commitment to promoting local talent on the biggest stages, both regionally and globally. We believe in the power of Saudi creativity, and we are dedicated to fostering the continued growth and success of the Kingdom's fashion industry,” Cakmak said.