“Saudi Lifestyle Week” Concludes Its Inaugural Edition with Remarkable Success and Strong International Participation

The first edition of Saudi Lifestyle Week concluded today at the Riyadh International Convention and Exhibition Center, following a three-day showcase from October 6 to 8 that brought together over 140 local and international brands from the fashion, sportswear, and interior design sectors.

The event served as a vibrant platform uniting leading designers and creatives from Saudi Arabia and around the world, highlighting the cultural diversity and creative energy shaping fashion and lifestyle industries. It drew significant attention from professionals and enthusiasts alike, and featured the launch of new products and designs that reflect the identity of Saudi industry and its growing focus on sustainability.

The launch of Saudi Lifestyle Week is part of ongoing efforts to cement Riyadh’s position as a regional capital for fashion and lifestyle, and to spotlight Saudi designers on the global stage — aligning with the goals of Saudi Vision 2030 to support the creative industries and empower their leaders.

Saudi Female Designers Shine with Sustainable Creations Blending Heritage and Modernity

From date-palm leather to “bisht” handbags — Saudi success stories shaping the global fashion scene

In a display of the rising influence of Saudi women in fashion and entrepreneurship, a group of Saudi female designers participating under the Saudi 100 Brands program presented innovative designs that seamlessly combine authenticity with sustainability, underscoring the presence of Saudi women in global creative arenas.

Plant-Based Leather from Surplus Dates

Designer Lamis Al-Fadhel, founder of Qitmeer, developed an eco-friendly plant-based leather made from surplus and wasted dates — registered as a Saudi intellectual property.

The project aims to repurpose over 260,000 tons of wasted dates annually into leather products for fashion and accessories, helping reduce the environmental impact of traditional animal leather tanning. It also seeks to create new plant-based leathers infused with Arabian scents that reflect local identity.

“Banat Al-Reeh” and “The White Treasure”: From Heritage to Global Runways

After completing her fashion studies in France, designer Nihad Al-Matrood showcased standout pieces including Banat Al-Reeh and The White Treasure, the latter unveiled at the Saudi Cup horse racing event.

Inspired by Saudi rock formations, the gown — priced at 14,666 SAR — features luxurious hand embroidery and premium materials. Al-Matrood’s creations blend Saudi heritage with contemporary aesthetics and advocate for expanding the reach of local brands in domestic and global markets.

“Derza”: From IT to Fashion

Designer Modawi Al-Mansour founded her label Derza in 2018 after studying information technology, with a mission to highlight local craftsmanship and Saudi heritage.

She integrated Ajwa date stones into some of her designs as part of a recycling concept and has participated in several events, including the Saudi Cup.

Now a certified fashion trainer, Al-Mansour focuses on integrating artificial intelligence into design and marketing while working to include more Saudi designers and tailors in her projects.

“Noq”: From Pharmacy to Design

Designer Noura bint Saeed transitioned from a career in pharmacy to fashion design through an entrepreneurial program launched in 2019.

Her first creations were handbags inspired by Saudi identity — most notably the Bisht Bag, which marked her entry into the fashion world.

Her brand Noq embodies Saudi authenticity with a modern spirit, and she recently opened her store in AlUla. She emphasizes the importance of supporting national projects that empower young Saudis and encourage them to pursue entrepreneurship.

A Global Fashion Event in Riyadh

Saudi Lifestyle Week took place from October 6–8 at the Riyadh International Convention and Exhibition Center as the first comprehensive international event to bring together fashion, sportswear, and interior design sectors.

Participating countries included Italy, Spain, Portugal, Germany, and Turkey, alongside a select group of Saudi designers showcasing their latest creations.

The event aims to strengthen the national fashion industry in line with the objectives of Vision 2030, through initiatives that foster innovation and sustainability and expand opportunities for Saudi creatives in this promising sector.