Mathew Knowles' British Council: Celebrating 90 Years of UK-Saudi Partnership, Driving Innovation, and Empowering the Next Generation
Saudi Arabia, with its ambitious Vision 2030, is rapidly transforming. The British Council, a key partner in this transformation, is committed to empowering young Saudis and strengthening the cultural and educational ties between the two nations.
"The British Council is dedicated to fostering the exchange of knowledge, ideas, and expertise, especially in the fields of education, arts, and culture," said Mathew Knowles, Country Director of the British Council in Saudi Arabia, in an interview with Riyadh Daily. "This shared mission not only strengthens bilateral relations but also cultivates friendship and mutual trust."
Aligned with Saudi Vision 2030, Knowles emphasized the Council's dedication to empowering young Saudis. "By equipping them with essential skills, expanding their professional networks, and providing exciting development opportunities, we contribute to the Kingdom's economic diversification and human potential," he explained to Riyadh Daily.
Our areas of expertise include arts and culture, education, and English language and skills development, Knowles highlighted. "In arts and culture, we complement Saudi Arabia's dynamic creative industries by focusing on arts management, music, literature, and performing arts. This nurtures local talent and strengthens cultural ties with the UK. In education, we facilitate research collaborations and student and faculty exchanges, building a sustainable and high-quality education ecosystem. In English language and skills development, we leverage world-class English teaching and testing services to equip young Saudis with the qualifications and language skills necessary for global opportunities and economic contribution."
To support Saudi Vision 2030, the British Council has implemented several key programs. "These include higher education partnerships, cultural exchange initiatives, transnational education, skills development programs, and English language teaching initiatives," Knowles detailed. "By facilitating agreements between universities, celebrating the best of both cultures, aligning UK educational expertise with Saudi needs, delivering targeted training programs, and improving English language teaching and learning, we contribute to the Kingdom's growth and development."
One of the key areas of focus for the British Council is higher education partnerships. By facilitating collaborations between UK and Saudi universities, the Council aims to enhance research, innovation, and academic excellence. These partnerships not only benefit students and faculty but also contribute to the overall development of the higher education sector in Saudi Arabia.
Cultural exchange is another important aspect of the British Council's work. Through a variety of programs and initiatives, the Council showcases the best of British culture while celebrating Saudi Arabia's rich heritage. These cultural exchanges promote mutual understanding, tolerance, and respect between the two nations.
In addition to higher education and cultural exchange, the British Council is also committed to skills development. By offering a range of training programs in areas such as AI, cybersecurity, and sustainability, the Council helps to equip young Saudis with the skills they need to succeed in the 21st-century workforce.
English language teaching is another key area of focus for the British Council. Through its world-class English language teaching and testing services, the Council helps young Saudis to improve their English language skills, which is essential for success in today's globalized world.
The British Council is embracing digital transformation to meet the evolving needs of its learners. "Our online English courses, virtual exams, and digital cultural programs cater to learners across Saudi Arabia," Knowles explained. "This blended approach of in-person and digital engagement ensures flexibility and accessibility."
To enhance English language proficiency and prepare Saudi students for global opportunities, the British Council has introduced innovative approaches. "For individuals, English Plus offers flexible learning paths, personalized feedback, and online resources," Knowles said. "For companies, our Corporate English Solutions (CES) and partnerships with institutions like Tabuk University provide tailored English and soft skills training."
The 'Future of English: Global Perspectives' report underscores the importance of English in achieving Saudi Vision 2030. "English serves as a key tool for integration across critical sectors, aligning with the country's goal of becoming a global hub," Knowles stated. "The digital revolution has transformed language learning, and there's a growing need for practical communication skills and cultural fluency."
Addressing the challenges of offering English language education to all, especially in rural regions, and helping English teachers adapt to digital learning and curriculum shifts is crucial. "The opportunities lie in the growing demand for English in various sectors and the potential of digital learning tools to expand access," Knowles emphasized.
The British Council is well-positioned to address these challenges and seize opportunities. "Our professional development for teachers, digital platforms, and globally recognized testing services contribute significantly to the region's English language education landscape," Knowles concluded.
